CISCO Meraki

July 2023

Welcome to the July Newsletter

Some people may have an idea for a new business, but don’t know where to start. Others may have already started, but they’re not sure they’ve done everything they should. In either case, this month’s newsletter has got you covered with five steps that will give your business a solid foundation for success.

Retail makes up the majority of small businesses today. The industry has evolved significantly since the pandemic. We hear a lot about hybrid work, but retail has its own “hybrid” world - starting where customers can buy products to how customers can receive and, if needed, return them. We explore the evolving world of retail and why WiFi is so important.

Of course one of the ways that people can shop is through e-commerce. This is a real benefit to small businesses, especially those starting out, because it can remove the need to rent retail space. We explore your options today and tools for every type of e-commerce.

Get even more on the Meraki Go Blog!

Blog Posts

5 Steps to Starting a Business

More than 5 million new businesses began last year, which represented an incredible 42% increase over even pre-pandemic startups. Whether you’re considering starting a business or want to make sure you’ve done everything you should, we share 5 steps that help lay a foundation for future success.

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Different Kind of Hybrid: Ways WiFi Empowers Retail Small Businesses

Retail currently makes up 18% – the majority – of all small businesses. The industry evolved considerably since the pandemic, and today’s retailers often have limited resources yet very sophisticated needs. We explore why business-grade WiFi is essential in the evolving “hybrid” retail world.

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6 E-Commerce Options to Boost Your Business

E-commerce is a godsend for small businesses since you can sell your products with very low overhead. And for bigger businesses, 88% of customers want the option to shop both in store and online. Because e-commerce is now so vital, we explore the tools you need to successfully sell online.

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Power of Digital Marketing: 4 Reasons to Step Up Your Social Media

72% of Americans use social media, according to a report from the Pew Research Center. Digital marketing has never been so important for small businesses, especially those just starting out. We explore the value of social media and how it helps reach your target audience.

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Nearly 50% of cyberattacks are aimed at small businesses. Criminals constantly look for ways hack into your network, which is why you should always have separate SSIDs for your customers and business operations. In addition, your Guest WiFi’s name should be easy for customers to identify. Your business’ network name should not. Never make it easy for hackers.

Key Dates

July 4 - Independence Day

Cisco Systems, Inc.
500 Terry A. Francois Blvd., San Francisco, CA 94158
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